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Adessa vs Sellics

Amazon advertising and analytics platform

Sellics (now part of Perpetua) starts around $250/mo for the SMB tier. Adessa is $49/mo for the equivalent Amazon Ads automation plus 9 other channels.

Why pick Sellics

Sellics has deeper Amazon-specific analytics — Buy Box tracking, organic ranking analytics, Amazon-only reporting dashboards aimed at sellers who live on Amazon.

Why pick Adessa

Adessa is 1/5th the cost and doesn't silo you to Amazon. If 80% of your business is Amazon and 20% is everywhere else, Sellics is single-channel; Adessa runs all of it from one place.

Side-by-side

FeatureSellicsAdessa
Starting price~$250/mo$49/mo (Pro)
Amazon Ads automationYes (deep)Yes (production-grade Amazon Ads API integration)
Other paid channelsNoMeta, Google, TikTok, LinkedIn, YouTube, X, Snapchat
AI ad creative generationLimitedFull — copy, images, video, social posts
Best fitPure Amazon sellers wanting deep Amazon analyticsSMBs balancing Amazon with other channels on an SMB budget

Common questions

Is Adessa cheaper than Sellics?

Yes — Adessa Pro is $49/mo vs Sellics' SMB tier at ~$250/mo. You also get 9 additional ad channels at the lower price.

Does Adessa have Buy Box tracking like Sellics?

Not yet — Adessa focuses on advertising automation, not retail analytics. If Buy Box monitoring is critical for you, pair Adessa with a free tool like Keepa.

Should I switch from Sellics to Adessa?

If you're paying for Sellics primarily for Amazon Ads automation and you'd like to extend to Meta or Google, switching saves you ~$200/mo and adds channels. If you're using Sellics for its deep Amazon analytics suite, you'd want to keep that part.

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